A Dictionary for the Future Present

  • The Bureau of Linguistical Reality
Bureau of Linguistical Reality, 2019.

The Bureau of Linguistical Reality is a public participatory artwork by artists Heidi Quante and Alicia Escott. Established in 2014 out of frustration with the dearth of language that reflected emerging climate realities and shared eco-political anxieties, the project takes up the Linguistic Relativity Hypothesis (also known as the Sapir-Whorf Hypothesis), which holds that the structure of a language affects its speakers’ worldviews. Thus acknowledging the social and cognitive power of words, The Bureau of Linguistical Reality creates new language as a way to better understand global shifts due to human-made climate change and other anthropogenic events. From 1–9 June 2019, the artists conducted workshops and hosted conversations with individuals and groups throughout Mississauga, inviting participants to coin neologisms expressing their feelings and experiences in the face of a rapidly changing world. Sometimes thwarting existing grammatical and linguistic conventions, the neologisms developed by participants with the Bureau of Linguistical Reality also contend with language’s hierarchies and inflexibilities: they imagine a world of words shaped differently, and by extension ask for a future shaped otherwise.



Namkalexa

Definition: Giving a human form, name, or voice to a useful non-living and non-human entity such as a car, digital assistant, tool, or operating system. In particular, there is a compulsion to gender these tools or “assistants” as female.

Usage: “My bank now uses a namkalexa to communicate with me about my account—they call ‘her’ Penny.”

Origin:
Pankaj Aggarwal
University of Toronto Mississauga, June 2019

Namkaran (Hindi naming ceremony) + Alexa (the name given to Amazon’s “personal assistant”)


Blood Stock

Definition:
A blood stock seemingly offers high returns to investors, but on closer examination of the company’s overall business activities, this stock is revealed to have a negative long-term return for the world’s people and the planet itself. These stocks often deplete finite natural resources, as extraction processes poison surrounding resources and accelerate the climate crisis. The far-reaching negative impacts of these investments include the depletion of finite global resources as well as climate instability, thereby greatly diminishing returns for future generations and rendering this stock ultimately worthless.

Origin:
Carol Smith
Green Drinks Mississauga, June 2019


Definition:
A deaf person requires open eyes in order to understand our language, therefore we're inviting you to open your eyes. People can walk around with their eyes open and still not see so much.

Zohaib Qureshi and members of Deaf Muslims of Canada



Legacy Stock

Definition:
A legacy stock is one that considers the well-being of future generations of homo sapiens, as well as the wealth of all living beings (animal, plant, and otherwise), essential for a resilient and thriving global ecosystem. Legacy stocks adhere to the highest standards of environmental, social, and governance (ESG) criteria.

Legacy stocks may also provide investments in solutions that address today’s human rights and environmental challenges. They offer a broad diversity of options to reflect the world’s many societies and are responsive to shareholder’s concerns and values. They also foster the long-term health of global cultures and environments, and thereby contribute more than they extract from the wealth of future generations.

Origin: Carol Smith Green Drinks Mississauga, June 2019



Prealsthanam

Definition: Prioritizing economic, governmental, or other systems that were constructed by humans over the earth’s innate systems (e.g., carbon or nitrogen cycles). This is often a result of being so embedded in human-constructed systems that you fail to recognize that we as individuals and a species can exchange, recreate, or do away with the systems we have invented, but that we cannot survive without the earth systems we depend on. For example, I can physically give someone bread without the exchange of the human-created system of currency, but I cannot breathe air without sufficient atmospheric oxygen levels that my body has evolved to breathe.

Usage: “’We cannot afford to reduce emissions’ is the most prealstham thing I have ever heard!”

Origin: Prasthanam (Malayalam—South Indian dialect—meaning system) + real

Jiby Mathew
Green Drinks Mississauga, June 2019



Refurbreck

Definition: The for-profit (or public relations-inspired) co-opting of land that has been poisoned, and subsequent glossing over any remediation to expedite the (literal) greenwashing of that space so as to reclaim it into a system of for-profit enterprise. Often the tainted land is used for recreational purposes, though sometimes it becomes the foundation for low-income housing or shady for-profit real-estate ventures.

This process removes the “unsightly” quality of publicly visible pollution, blight, and/or degradation, making the land seem desirable and quaint—but beneath the surface it remains toxic and unhealed.

Refurbrecking underscores the difficulties of remediating and restoring land that has been poisoned, as well as our resistance to face problems we cannot solve and look directly at the quagmires we would rather turn away from. Refurbrecking also addresses how our efforts to restore land are often for our own gain and do not allow letting the land heal itself for its own purposes, independent of ours.

Refurbreck is a different experience than when land was once used for military, mining, or other damaging purposes is properly restored and reclaimed for public good, or multi-species use.

Usage: “Paying to ski on Bowler mountain is a total refurbreck.”

Origin: Jiby Mathew, Louis Duong, Mohammed Hadid, Emily Cadotte
Green Drinks Mississauga, June 2019 From: Refurbish, break, wreck



F火eezing

Definition:
Cross-continental climate entanglement. When you are experiencing unusually and unseasonably cold weather in Canada and your closest friends or family members are simultaneously experiencing unusually and extremely hot weather in China.
Both parties share a common unease with the local weather that they may attribute to a rapidly changing climate, but their direct experience of this unease is radically different. The experience of f火eez*ng weather simultaneously becomes both a bond that connects the
friends or family members and an experience that highlights their separation.

Origin: Henry Bing and Ann Wu (伍允安)
University of Toronto Mississauga, June 2019

火 (mandarin: fire) + Freezing (English slang: to be extremely cold) + * keyboard emoji simulating a snowflake



Urbanmystara/Mystarpolis

Definition:
The longing to see the full spectrum of stars without toxic, human-made illumination that hides the sky and blocks the starlight.

Mystarpolis is a place where urbanmystara occurs.

Origin:
Visaree Bradshaw-Coore Ecosource Youth in Action—Credit to New Credit Program, June 2019



Terms indicated in blue are still in draft form. As an artwork, The Bureau of Linguistical Reality is dedicated to exploring the evolution and creative potential of language. Sometimes the process of finalizing a neologism takes greater time and collaboration than is possible in a single meeting. If you have a background in socially and environmentally responsible investing and are interested in helping to finalize these terms, please contact [email protected].


The Bureau of Linguistical Reality was established in 2014 by two artists who were at a total loss for words to describe the emotions and experiences they were having around climate change and other Anthropogenic events.

Alicia Escott is an interdisciplinary artist whose work addresses issues of species-loss, the process of commercial mediation in late-capitalist society, and individual experiences of loss, heartbreak, and longing in the Anthropocene. Her work connects the speed of change today with the speed of change in the geologic history of the planet.

Heidi Quante is an artist and founder of the non-profit Creative Catalysts, an organization that brings together experts from diverse disciplines to devise innovative ways to raise awareness, inspire dialogue, and spark action on pressing social and environmental issues.

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